I do want to preface this article with the fact that I firmly believe that nobody is more qualified to write your real estate blog than you. You are a real estate professional with specific expertise in your farm area, so even if you decide to hire a pro, you should still take the time at least once per week to pen an article of your very own for your blog as well. That being said, I know it is not always feasible for a real estate professional to write 3-5 in-depth posts per week which is what you need to do to climb the search engine results and keep readers interested. So, here are the facts I feel you should know when hiring a real estate blogger.

Read also: The lazy mans guide to blogging

Required reading if you are considering hiring a blogger:

 

Pay Per Post Blogging

How much is a blog post worth?

Pay Per Post Virus Spreads

Cost:

A professional blogger will charge between $16-30/post for niche specific SEOed content and usually can bang out an article on one days notice.  

Questions you should ask before hiring a professional blogger:

Will the posts be SEOed for my prime keywords?

You should always ask that they SEO your posts and provide up to 5 prime key words or phrases you would like to be searched by.

What are your minimum word counts per post?

Most bloggers will tell you 250 is their minimum word count. I recommend asking for a 350 minimum word count.

Can I make topic recommendations?

You definitely want to make topic recommendations. Provide your blogger with links to your local newspapers, topics you would like to see them cover and other information you think would help them to write better articles. The more specific information you provide them with the better the posts they write will be.

Do you ghost blog?

Personally, I am on the fence about this one. I think there is value to making your blog look bigger and badder by having multiple people post on it (look at BloodhoundBlog and RainCity), however if you are expecting a ghost blogger, you need to ask. Oddly, not all bloggers will agree to ghost blogging under your name. 

Can I review your blogs before they post and if I dont like them will you revise them?

You definitely want the right to ask your blogger to revise a post. I know you dont have time to read every blog they write for you, however, you should carefully review the first 3-5 posts they write for you. If you feel the

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